Primary Strategy of Navy Cooperation Fleet Cooperation II in the Development of Kampoeng Navy Tourism in Ketindan Village, Lawang District, Malang Regency

One of the tourist villages currently being developed by the Komondo Armada II Navy Cooperative Primary is the Navy Village which is located in Ketindan Village, Lawang District, Malang Regency, East Java Province. Kampung Navy has fresh and cool air because it is located in the highlands of Lawang, Malang Regency. Kampung Navy Tourism which is located in Villa Navy Residence Housing has several adequate tourist facilities, including villas to stay, rides to play and several other tourist rides. The purpose of this study was to describe and analyze the Primary Strategy of the Navy Cooperative (Fleet Command II) in the development of the Navy village in Ketindan Village, Lawang District, Malang Regency. Using qualitative research methods, this study analyzed the conception of tourism development which consists of 3A, namely Attraction, Accessibility and Amenities (Yoeti, 2022).

The results of this study indicate that Primkopal’s role as executor in the development of the Kampung Navy tourism area. Primkopal strives for the development of tourism by giving the nuances of the Navy, so that it has its own characteristics and continues to preserve history and information about the Navy, as well as sustainable and beneficial educational tours for the community. The strategy that has been carried out by Primkopal in the development of tourist villages is a strategy that emphasizes the development of the potential of existing tourism concepts in Ketindan village. The strategy that has been implemented by Primkopal can be seen from three basic concepts, namely in terms of attractiveness, accessibility, and facilities. Factors supporting the development of Kampung Navy Tourism are adequate tourism facilities and infrastructure as well as the carrying capacity of the community in Ketindan Village, Lawang District, Malang Regency. While the Inhibiting Factors are communication and institutions that need to be improved in an effort to develop Kampung Navy tourism in Ketindan Village, Lawang District, Malang Regency.